Thursday 4 February 2016

How is Instagram Marketing Software Helpful for Digital Marketing?

Instagram is a social networking site that is growing rapidly with more than 300 million users and more than 23 billion photos and videos shared till date. Every day, around 70 million multimedia files are shared on Instagram. Because of these persuading stats, every businessman with a little knowledge on the internet, are using Instagram for their business expansion.

However, to expand your business through the digital media, you need to gain more followers, likes and shares for your particular product. You have to target the users who seem likely to be your customers. But this is not a simple task as it seems. You have to do more than what you think. There comes the need of an Instagram marketing software.


You have to make business strategies. Your strategies should be in such a way that it can attract your targeted users. For example, if you own a branded textile showroom, you have to post updates of the offers and discounts you are offering and your post should reach the targeted users located near your showroom. You have to advertise your product on Instagram. But Instagram does not allow you directly to post ads on it so that avoiding inconvenience to its users.

For a business account on Instagram, you have to monitor it regularly. As a common user in the web, you cannot do all these things. So, you have to download some Instagram marketing tools. Using these tools can save you a lot of time and give you a chance to think of other strategies. You can use these tools simply just sitting at your home.

The tasks you need to do for expanding your business with Instagram marketing software are:

  • You have to increase the number of followers for your product.
  • You have to hit likes for the photos and videos uploaded. Sometimes, you may need to unlike them.
  • You have to maintain a good follow to the following ratio. For that purpose, you may need to unfollow the users who are not following you back.
  • You should comment on photos you like.
  • In order to jump start your campaigns, you need to scrape the targeted users.
  • To match with your needs, you need to scrape image URLs to post plenty of images of your requirement.
  • Using hashtags, you can auto follow, like and comment and everything like an autopilot.
  • You have to scrape the followers of influential users and niche related users. So that you can get started with any campaign easily.

To do all the tasks mentioned above, it is recommended to go for the Instagram marketing tools available in the market. If you are able to manage your account such that it get more followers and likes, it means you are involved in a great Instagram community. Later you can think of your marketing strategies to get the ultimate results from the Instagram. And of course, it is much easy if you take the help of the tools.

No comments:

Post a Comment